Electronic Arts Intermix (EAI) celebrated its 40th anniversary with a special project for Times Square. In partnership with the Times Square Alliance and MTV, EAI brought artists' visions to the MTV 44½ LED Screen. Marking EAI's 40 years of support for moving image art, EAI in Times Square celebrated video art's rich history of creative intervention in one of the world's most dynamic media landscapes.
From April 13 to 19, EAI highlighted the remarkable creative media interventions of artists on a spectacular scale. Works by Vito Acconci, Dan Asher, Phyllis Baldino, Dara Birnbaum, Gary Hill, Shigeko Kubota, Takeshi Murata, Nam June Paik, Martha Rosler, Stuart Sherman and William Wegman were seen daily on MTV 44½'s large-format LED screen.